TikTok trends: week of 6 July 2026

A trend using a Jason Derulo audio where people dramatically lip-sync to show themselves suffering and melting in a heatwave.

A lip-sync trend using a Beyoncé audio to describe a situation where the user did something with little to no preparation but still completely nailed it, like having a friend's entire closet memorized.

A participatory TikTok format where users show themselves doing the opposite of an activity displayed in the on-screen text, such as lounging on a beach with the text 'what the f*** is a ski trip?'

A content creation strategy advising new creators to block friends and family on social media to remove the mental pressure of explaining their content and allow them to freely adopt a new online persona.

A meme based on a song created by YouTubers Farex and Dr. Donutt about the Minecraft technique of 'pearl pulling,' where Farex saves Dr. Donutt from dangerous situations. The song, which is based on the viral 'Homer let the Bardz out' song, has been remixed into edits and shared widely across social media.

A carousel trend where creators share small habits, routines, or moments that improve their day, helping to build a personal connection and sense of community with their audience.

A content format consisting of a short, visually pleasing 5 to 15-second video clip that plays on repeat, overlaid with text to show day-in-the-life moments, outfits, or routines, often paired with a trending audio.

A content format where users share their hot takes or unpopular opinions by putting 'WTF...' on-screen followed by an activity they are doing the exact opposite of.

A format where brands and creators simulate an iMessage conversation. Someone asks a simple question, and the reply is entirely made up of curated photos forming a visual mood board rather than text.

A video format where creators film a quick clip of themselves and add text following the viral format: 'We can't all be [lifestyle vibe or niche trait]; someone's gotta hold it down for [your unexpected interest, role, or industry]', often used for humorous self-deprecating commentary.

A nostalgic aesthetic inspired by the internet culture of 2016, characterized by Snapchat filters, fidget spinners, Pokémon Go, and viral challenges like the bottle flip and mannequin challenge. It is remembered as a chaotic but more spontaneous, creative, and free era of the internet.

A format where creators film a portrait of their face with text on screen saying 'tell me about yourself,' then cut to a dynamic collage of photos and videos showcasing their interests and personality.

A relatable POV trend capturing the chaotic reality of a heavy workload or crazy client demands. Creators film a B-roll clip of themselves looking overwhelmed while lip-syncing 'Give me 10 minutes' and add a text box detailing their specific daily struggle.

A meme format using the viral 'Will You Marry Me' video where creators use an AI tool or text box to cover the text on the sign, adding their own line that pokes fun at their industry or audience's cravings.

An internet aesthetic representing the fashion, design, and various styles of the early 2000s. It is characterized by bright colors, sunglasses, sneakers, trucker hats, and a strong pop culture influence, reflecting a generation's optimism about technology and the future.

A participatory trend where a person sits on the ground while someone else pours water over their head. Set to a trending song, on-screen text humorously claims the user is resetting their sins—or any other controversial behavior—back to zero.

A broad trend of finding creative ways to tie the FIFA World Cup into business or social media content. Because of the tournament's global relatability and natural national rivalries, any World Cup-related content has a high chance of going viral.

A behind-the-scenes trend where business owners ask their employees to imitate the sound of a machine or animal related to their work. The employees' funny impressions are then overlaid with visuals of the actual thing, creating a compilation.

An internet aesthetic inspired by the melancholy and romanticism of maritime life. It uses imagery like lighthouses, storms, sailboats, and the vast ocean wrapped in a dark, nostalgic, and contemplative atmosphere, presenting the sea as a mysterious and unpredictable space rather than a place of fun.

A meme format that takes absurd, colorful scenes from the 2003 live-action 'Cat in the Hat' movie and edits them to be dark and unsettling. Creators overlay the footage with tragic captions, melancholic or eerie music (like 'Guts' Theme' from Berserk), black-and-white filters, found-footage aesthetics, and AI-generated horror imagery to create a sense of impending tragedy or anxiety.

A versatile meme format where users joke about surviving a job, relationship, or a bad habit by framing it as practice for a future Netflix documentary, typically triggered by a leaked group chat.

A recurring summer lip-sync trend where users mouth the audio 'I'm in pain, oh no, I'm in Spain' over B-roll clips of themselves traveling and enjoying holiday vibes in Spain.

A natural aesthetic centered around the warm, soft, golden light that occurs shortly after sunrise or just before sunset. It is used in videos and photography to evoke a peaceful, nostalgic, and almost magical atmosphere.