Aesthetic b-roll loop
A content format consisting of a short, visually pleasing 5 to 15-second video clip that plays on repeat, overlaid with text to show day-in-the-life moments, outfits, or routines, often paired with a trending audio.
- First seen
- 10 July 2026
- Last covered
- 10 July 2026
- Type
- Aesthetic
- Can a brand use it?
- Brand-usable. A format a brand can join with its own product or team.
- Scale
- 29 sampled videos, 2.1M views in our latest check
- Example video
- Watch on TikTok (486.6K views)
Make your own version
Connect Trendhaus to ChatGPT, Claude or Perplexity and ask:
Give me three ideas for my brand using the “aesthetic b-roll loop” TikTok trend, based on the videos doing it best.
Your AI pulls the top videos using the trend, breaks down what makes them work, and turns that into ideas for your account.
Start free: 100 actions, no cardOther trends first seen that week
- Heatwave jason derulo audioFirst seen 12 July 2026
A trend using a Jason Derulo audio where people dramatically lip-sync to show themselves suffering and melting in a heatwave.
Audio trendBrand-usable30 sampled videos, 2.6M views - Beyoncé little to no prep lip syncFirst seen 12 July 2026
A lip-sync trend using a Beyoncé audio to describe a situation where the user did something with little to no preparation but still completely nailed it, like having a friend's entire closet memorized.
Audio trendBrand-usable28 sampled videos, 6.3M views - What the f*** is [x]First seen 12 July 2026
A participatory TikTok format where users show themselves doing the opposite of an activity displayed in the on-screen text, such as lounging on a beach with the text 'what the f*** is a ski trip?'
Participatory formatBrand-usable29 sampled videos, 5.4M views - Blocking friends and family before starting social mediaFirst seen 11 July 2026
A content creation strategy advising new creators to block friends and family on social media to remove the mental pressure of explaining their content and allow them to freely adopt a new online persona.
Participatory formatBrand-usable29 sampled videos, 2.2M views - Homer let the barts outFirst seen 10 July 2026
A meme based on a song created by YouTubers Farex and Dr. Donutt about the Minecraft technique of 'pearl pulling,' where Farex saves Dr. Donutt from dangerous situations. The song, which is based on the viral 'Homer let the Bardz out' song, has been remixed into edits and shared widely across social media.
Audio trendBrand-usable29 sampled videos, 31.6M views
All trends from the week of 6 July 2026 · This week's trends