TikTok trends · archive

TikTok trends: week of 25 May 2026

6 trends Trendhaus first saw this week, with what each one is, how big it got and whether a brand can use it.

  • Goals — lisa, anitta & remaFirst seen 28 May 2026

    The song 'Goals' by LISA, Anitta, and Rema is used as a trending audio track for various types of content including lifestyle videos, outfit edits, and business behind-the-scenes.

    Audio trendBrand-usable
    8 sampled videos, 2.8M views
  • Questions — maisie petersFirst seen 28 May 2026

    The song 'Questions' by Maisie Peters is used as a trending audio track for Reels and TikToks, fitting well with aesthetic B-roll and lifestyle content.

    Audio trendBrand-usable
    10 sampled videos, 293.9K views
  • B's on the table — drakeFirst seen 28 May 2026

    The song 'B's On The Table' by Drake is used as a trending audio track across social media platforms for various content formats like GRWMs and travel clips.

    Audio trendBrand-usable
    10 sampled videos, 4.5M views
  • Customers found us on socialsFirst seen 26 May 2026

    A celebratory trend where creators overlay the text 'when a client says they found us through socials' on a video of themselves doing something. They then perform a playful reaction, like blowing a kiss, to celebrate the impact.

    Participatory formatBrand-usable
    10 sampled videos, 224.8K views
  • Same phrase, different emotionFirst seen 26 May 2026

    A trend where users put a phrase as on-screen text and recreate it later in different emotional tones, such as supportive, angry, or sarcastic, often referencing the iconic Debby Ryan smile.

    Participatory formatBrand-usable
    29 sampled videos, 13.9M views
  • I don't know about youFirst seen 26 May 2026

    Creators use b-roll footage with the on-screen text 'I don't know about you, but...' followed by something relatable or oddly specific to their personality or brand. It is a simple way to show personality while remaining relatable.

    Participatory formatBrand-usable
    9 sampled videos, 5.7M views