TikTok trends: week of 25 May 2026
6 trends Trendhaus first saw this week, with what each one is, how big it got and whether a brand can use it.
- Goals — lisa, anitta & remaFirst seen 28 May 2026
The song 'Goals' by LISA, Anitta, and Rema is used as a trending audio track for various types of content including lifestyle videos, outfit edits, and business behind-the-scenes.
Audio trendBrand-usable8 sampled videos, 2.8M views - Questions — maisie petersFirst seen 28 May 2026
The song 'Questions' by Maisie Peters is used as a trending audio track for Reels and TikToks, fitting well with aesthetic B-roll and lifestyle content.
Audio trendBrand-usable10 sampled videos, 293.9K views - B's on the table — drakeFirst seen 28 May 2026
The song 'B's On The Table' by Drake is used as a trending audio track across social media platforms for various content formats like GRWMs and travel clips.
Audio trendBrand-usable10 sampled videos, 4.5M views - Customers found us on socialsFirst seen 26 May 2026
A celebratory trend where creators overlay the text 'when a client says they found us through socials' on a video of themselves doing something. They then perform a playful reaction, like blowing a kiss, to celebrate the impact.
Participatory formatBrand-usable10 sampled videos, 224.8K views - Same phrase, different emotionFirst seen 26 May 2026
A trend where users put a phrase as on-screen text and recreate it later in different emotional tones, such as supportive, angry, or sarcastic, often referencing the iconic Debby Ryan smile.
Participatory formatBrand-usable29 sampled videos, 13.9M views - I don't know about youFirst seen 26 May 2026
Creators use b-roll footage with the on-screen text 'I don't know about you, but...' followed by something relatable or oddly specific to their personality or brand. It is a simple way to show personality while remaining relatable.
Participatory formatBrand-usable9 sampled videos, 5.7M views
