Blue lobster jumpscare
A bait-and-switch jumpscare meme where viewers are shown a seemingly normal video that is suddenly interrupted by a pixelated image of a pastel blue lobster accompanied by loud, dramatic horror music. It originated from a real news story about a rare blue lobster found in 2021, which the internet later turned into an absurd scare prank.
- First seen
- 27 June 2026
- Last covered
- 27 June 2026
- Type
- Participatory format
- Can a brand use it?
- Brand-usable. A format a brand can join with its own product or team.
- Scale
- 10 sampled videos, 3.1M views in our latest check
- Example video
- Watch on TikTok (1.1M views)
Make your own version
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Start free: 100 actions, no cardOther trends first seen that week
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All trends from the week of 22 June 2026 · This week's trends