Batallas de aura
A trend where people compete in real-life tournaments to see who has more 'aura' (presence, style, and attitude) by performing dramatic poses, walks, dances, and confrontations, with judges and the public scoring their performance. It started as an internet joke in Brazil about 'farming aura' and became actual events.
- First seen
- 28 August 2026
- Last covered
- 28 August 2026
- Type
- Participatory format
- Can a brand use it?
- Brand-usable. A format a brand can join with its own product or team.
- Scale
- 9 sampled videos, 2.3M views in our latest check
- Example video
- Watch on TikTok (1.1M views)
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Start free: 100 actions, no cardOther trends first seen that week
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MemeUse with caution10 sampled videos, 1.2M views - By the way kai cenat memeFirst seen 28 August 2026
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MemeUse with caution - Lunch in my cityFirst seen 28 August 2026
Users search 'lunch in my city' and share local lunch spots to showcase and support independent businesses.
Participatory formatBrand-usable16 sampled videos, 218.6K views - Where i went, what i wore, what i ateFirst seen 28 August 2026
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Participatory formatBrand-usable2 sampled videos, 853 views - Bedazzle trendFirst seen 28 August 2026
People stick colorful gems onto everyday items like skincare products, their faces, or even pets, inspired by Kylie Jenner's birthday cake.
Participatory formatBrand-usable13 sampled videos, 3.5M views
All trends from the week of 24 August 2026 · This week's trends