Employee favourites
A carousel trend where hospitality brands showcase staff members holding their favorite cocktail or dish, sometimes edited to look cartoonishly large, or with a voice note from the employee overlaid on an image of the item.
- First seen
- 1 October 2026
- Last covered
- 1 October 2026
- Type
- Participatory format
- Can a brand use it?
- Brand-usable. A format a brand can join with its own product or team.
- Scale
- 29 sampled videos, 9.1M views in our latest check
- Hashtag views
- 19.1M
- Example video
- Watch on TikTok (3.0M views)
Make your own version
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Give me three ideas for my brand using the “employee favourites” TikTok trend, based on the videos doing it best.
Your AI pulls the top videos using the trend, breaks down what makes them work, and turns that into ideas for your account.
Start free: 100 actions, no cardOther trends first seen that week
- Bouncing yaris / toyota yaris bouncingFirst seen 4 October 2026
A meme featuring a gray Toyota Yaris that bounces and stretches rhythmically, originally from a brief clip in Niko B's music video 'Why's This Dealer?'. It became a looping GIF and later spread as recreations in video games, often accompanied by a robotic voice saying 'Toyota Yaris'.
MemeUse with caution30 sampled videos, 15.8M views - Mandem styleFirst seen 2 October 2026
A viral meme based on Luke Day's UK drill remix of 'Gangnam Style' called 'Mandem Style.' People post clips of the song's dance move (shrugging shoulders) and edit anime characters like Sasuke Uchiha dancing to it, often with ironic or humorous intent.
MemeUse with caution20 sampled videos, 5.7M views - Soy slenderman y estos son mis bosquesFirst seen 2 October 2026
A Spanish-language brainrot meme where a character (originally Captain Clark, later Slenderman) declares 'Soy [character] y estos son mis [location]' ('I am [character] and these are my [location]') followed by 'voy a asesinarte' ('I'm going to murder you'), set to a song. It originated from AI-generated videos and edits of Captain Clark from the Backrooms movie, then mutated into a Slenderman version that went viral, sparking a wave of parodies and a fan debate over which version is better.
MemeUse with caution29 sampled videos, 23.1M views - Catastrophe — hilary duffFirst seen 2 October 2026
A trending audio clip from Hilary Duff's song 'CATastrophe', used in videos for its playful or humorous tone.
Audio trendBrand-usable28 sampled videos, 2.1M views - Draw you out — noah kahanFirst seen 2 October 2026
A trending audio clip from Noah Kahan's song 'Draw You Out', used in videos for its emotional or melodic appeal.
Audio trendBrand-usable29 sampled videos, 1.5M views
All trends from the week of 28 September 2026 · This week's trends